Leadership

Experienced Fleet Technology Leadership

EROAD is dedicated to shaping the future of transportation technology. Our solutions modernize road use charging and taxation while driving optimal fleet safety, compliance and performance. Our North American operations are lead by a team with extensive experience from the fields of transportation, fleet and asset tracking, mobile workforce management and SaaS technology.

EROAD North America management team

Akinyemi Koyi (AK), President

Akinyemi Koyi has more than 20 years of experience as a leader and innovator in the technology sector. Working in a variety of industries, Akinyemi has built, managed and nurtured highly skilled, successful teams while overseeing complex engineering projects. He joined EROAD in 2021 when EROAD acquired Coretex, a telematics company where Akinyemi was Chief Operating Officer and Chief Technology Officer.

Akinyemi brings to EROAD a dedication to innovation, people-focused leadership and a commitment to creating technology solutions that support the safety and success of our customers.

Tracey Herman, Executive Vice President of Finance

Tracey Herman has more than 20 years of finance and accounting experience in the technology space. She joined EROAD in 2021 when EROAD acquired Coretex, a telematics company where she was Chief Financial Officer. Tracey relocated from New Zealand to the United States in 2022 to help drive EROAD’s growth in the North American market. Tracey previously held positions with transportation technology company Imarda which led the merger with International Telematics to form Coretex, Commercial Management roles at Television New Zealand and audit and business services positions at Deloitte.

Craig Marris, Chief Sustainability Officer

Craig Marris is a co-founder of Coretex, a telematics company acquired by EROAD in 2021. Originally from New Zealand, he has been based in the United States since 2006, when he launched the company’s North American Operations. Craig was also instrumental in launching Coretex’s in-cab compliance solution in 2009.

Craig has a double degree in marketing and economics from Otago University and is a graduate from the Harvard Business School of Analytics, graduating with distinction. At EROAD, Craig will lead the cold chain and in-cab verticals.

Dean Marris, Chief Data Science Officer

Dean Marris is a co-founder of Coretex, a telematics company acquired by EROAD in 2021. Dean moved to the United States in 2014 from New Zealand, where he was CEO in Australasia for International Telematics. In the U.S., Dean launched the company’s North American Operations for construction materials and built-up direct sales for in-cab and refrigeration.

Dean has a double degree in marketing and economics from Otago University and is a graduate from the Harvard Business School of Analytics, graduating with distinction. At EROAD, Dean will lead the construction materials and waste and recycling verticals.

Kerynn Holtzman, Vice President of Operations

Kerynn Holtzman is a customer-focused leader with more than 20 years of experience in strategic planning and implementation in the private and public sectors. Throughout her career, Kerynn has focused on professional services, XaaS, on-premises software, IIOT, telematics and operations. At EROAD, she is committed to fostering a culture of growth and innovation and empowering the EROAD team to deliver ongoing value through diversity of thought and action. Prior to joining EROAD, Kerynn held positions at SkyBitz, IBM and OPIS. She earned her degree in Business Administration at the University of Arizona.

Sarah Wicker, Vice President of Marketing

Sarah Wicker has more than 20 years of marketing leadership experience in the technology space, with deep experience in the telematics industry. Prior to joining EROAD, she held leadership positions at Lytix and Verizon Connect. Sarah holds a Masters of Business Administration from South University and a bachelor’s degree in marketing and advertising from Ball State University.

Seda Onek, People & Capability Leader, North America

Seda Onek is a human resources leader with a track record of directing HR functions and supporting the smooth operation and scalability of high-growth and global organizations. With 14 years of experience in leadership development and technology integration, Seda has made significant contributions to industries in the technology (Saas), medical device, and hospitality spaces. Prior to joining EROAD, she held positions at Sotera Digital Health, Philips Health and Intercontinental Hotel Group. She studied Business and HR Management at Colorado Technical University.